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You can join UPA if you are a company or an organization carrying out advertising and marketing communications activities to promote your products and services.

UPA Board of directors
2009/2011

President
Lorenzo Sassoli de Bianchi
Valsoia
Members
Alberto Bauli Bauli
Paolo Bertoluzzo Vodafone Italia
Marcello Binda Binda Italia
Francesca Catelli Gruppo Artsana
Gianluca Comin Enel
Valerio Di Natale Kraft Foods Italia
Jean-Jacques Dubau Campari Italia
Rodolfo Echeverria Coca-Cola Italia
Carlo Fornaro Telecom Italia
Aldo Fumagalli Gruppo Candy
Luigi Galassi Bolton Manitoba
Giorgina Gallo L'Oreal Italia
Luigi Gubitosi Wind Telecomunicazioni
Lorenza Guerra Seragnoli  Montenegro
Andrea Imperiali Pirelli & c.
Sami Kahale Procter & Gamble Italia
Giuseppe Lavazza Luigi Lavazza
Stefano Leonangeli Martini & Rossi
Stefano Lucchini  Eni
Gino Lugli Ferrero
Giulio Malgara Malgara Chiari & Forti
James Jasper Hill Unilever Italia
Vittorio Meloni Intesa SanPaolo
Xavier Mitjavila  Danone
Mario Moretti Polegato  Geox
Umberto Paolucci Microsoft Corporation
Lodovico Passerin D'Entreves Fiat
Antonio Posa Kellogg's
Massimo Potenza Barilla G. & R. F.lli
Mario Preve Riso Gallo
Lucio Scaratti Nestlè Purina
Vincenzo Tassinari Coop Italia
Ubaldo Traldi Perfetti Van Melle
Luigi Vianello Assicurazioni Generali
Vincenzo Vitelli Henkel italiana
The Utenti Pubblicita Associati (UPA) represents and protects the interests of Italian companies that invest
in advertising.

Established in 1948, UPA also promotes the interests
of advertisers in political, legislative and regulatory bodies.

UPA represents the common interests of all companies that invest in advertising. The association works proactively and energetically to help its members in their advertising activities.