Influencer Marketing

Influencer Marketing is an event created by UPA to highlight the strategic importance of influencers and content creators, as well as the growing need for increasingly robust and professional approaches within the market.

The fifth edition of the event will take place on 25 March 2026 at the Teatro Parenti in Milan.

The partners of the 2026 edition are: A. Manzoni & C., Mondadori Digital, Outcome, Sensemakers, Stardust, Twitch, YouGov, YouTube, and Zenzero Talent Agency.